Make sure that your company’s policy-makers have a maximum of knowledge AND practice. Business simulation games are a risk-free and efficient way to train both, which is why they are used by leading companies, universities and colleges.

Why using simulation games?

Future and current managers are provided with a risk-free environment where they can learn to make critical decisions which will have both a strategic and tactical impact on the business. They will understand the importance of communication and teamwork and realise that success results from the interaction of different business units.

Why using simulation games by Cesim?

  • 100% online, access only by user name and password. No local installation needed. You will not have any security problems and do not need any installation support.
  • Our business simulations have been designed so that they can be flexibly adapted to your needs – even during the training course.
  • Cesim business simulations are suited for any size of group.
  • There will be no compatibility problems – no matter which browser you use.
  • The underlying models reflect the challenges faced by companies in the real world.
  • Participants do not play against the computer, but against each other. This makes the simulation more realistic and motivates the participants.
  • Each participant can choose their preferred language.
  • The user interface is intuitive and easy to understand. We will also support you by providing a user manual and video tutorials.
  • While each participant is part of a team, everyone also has their own sphere of work.
  • Participants and trainers have access to a large number of reports and key data to make decisions and assess their effectiveness.

Why using the services of is the exclusive partner of Cesim in Austria. We have been offering B2B training courses since 1998.

Our motto for success is “Only first-rate trainers deliver first-rate training courses”. We work with our trainers on a long-term basis and thus ensure the high quality level of our training courses. makes sure that you will be trained only by professional trainers who are experts in their field because of their excellent teaching qualifications and their many years of teaching experience.

At, the managing directors personally take care of your needs and requirements. Our company structure is big enough to offer you a broad range of services all over Austria and small enough to allow personal attention to your needs and requests by the company’s two owners.

Our managing director Wolfgang Reis has more than 15 years of experience in the field of simulation games, both in the business and the university sector. He will be happy to help you develop a simulation game individually customised to meet your needs. business simulation games – an outline business simulation games are used in the training and further training of employees who already hold a management position in a company or are prepared for taking such a position in the future. Depending on the type of simulation, training courses are available for potential managers, middle management or top executives. business simulation games are based on the following principles:

  • The individual participants represent members of a management team in the company and make co-ordinated decisions relating to different corporate divisions. In doing so, they have to bear in mind that the business environment is not stable, but is changing constantly.
  • Each team member analyses the initial situation and uses this analysis as a basis for their decisions. These decisions will then be systematically compared to each other and the comparison will provide the basis for detailed discussion and consultation within the team. Finally, the team members have to agree on a joint decision.
  • Depending on the simulation, the team members need to make decisions in a variety of fields, such as R&D, production, marketing, sales, logistics, finance etc.
  • Each team represents a company in the market and has to compete with other companies operating in the same market. Thus, participants do not play against the computer, but against other teams who participate in the same programme.
  • The game simulates several rounds of decisions; each round represents one particular period of time (e.g. one quarter, one year). After each round, the teams will obtain the results and can analyse the quality of their decisions. In this phase, the trainer can assume the role of a coach.
  • All our business simulation games are perfectly suited both for conventional face-to-face training courses and for online courses. Of course, it is also possible to combine both types of courses.

List of simulation games

Which simulation game meets the training objective of your course?

Simulations  Focus  Used In  Participant Tasks Learning Areas Success Factors Languages
Strategy, Business and Management Simulations

International Business and Strategy

Strategic management, international business,
global operations, business policy
Undergraduate capstone, graduate, EMBA Strategic management of a global technology company’s road-maps, demand-supply network, sales in US, Asia and Europe Economics, finance, human resources, accounting, procurement, production, logistics, research and innovation, marketing Strategic planning, execution, demand-supply management, finance English, French, Hungarian, Italian, Lithuanian, Mandarin Chinese, Portuguese, Romanian, Russian, Spanish, Turkish

Small Service Business Management

Entrepreneurship, services management, business fundamentals,
SME management
Advanced secondary level courses, undergraduate business courses, business skills for non-business majors Management of a family hotel in a competitive market with seasonal variations Overall operation, financial performance, human resources management, capacity management, investments,
service quality, pricing, marketing
Operations planning, capacity utilisation, demand forecasting English, Finnish, French, Italian,
Mandarin Chinese, Portuguese, Romanian, Serbian, Spanish

Project Management

Project management, teamwork and leadership, effective collaboration and communication Introductory and advanced courses, interactive project management sessions, executive and project management training programs The project team together is tasked with completing a large sub-project and the entire project organization must successfully complete multiple possibly interlocking projects each colored by some unique problem spots Disseminating information appropriately within the project team and the larger organization, taking into full consideration the unique needs of a real project team in place Completing tasks with the best quality, least time and cost within budgetary constraints English, Finnish,

General Business Management

General business management Business skills for non-business majors, undergraduate business courses Sales and operations management of an international pharmaceutical company Marketing, production, logistics, and financial decision-making. In addition, it links the organization to the wider context of business world and stakeholders Operations planning, capacity utilisation, investments, demand forecasting English, French, Italian, Lithuanian,
Mandarin Chinese, Portuguese, Turkish
Hospitality Simulation and Marketing Simulation

Hotel and Restaurant Management

Hotel and restaurant management Undergraduate, graduate, EMBA The participants run their hotel and restaurant operations in competition with other teams Revenue management, sales promotion, menu engineering, housekeeping, staff management and procurement. Big picture understanding of the linkages between different functions and their impact on the bottom line Operating profit, net profit, return on assets, and cash flows. Within the hotel operations, revenue management and customer satisfaction are key English, French, German, Italian, Mandarin Chinese,
Portuguese, Spanish

Marketing Management

Marketing management, strategic marketing Undergraduate, graduate Management of a global smartphone company’s strategic marketing in Europe and Asia Segmentation, positioning, distribution channel investments, advertising budget allocation, after sales services, pricing, sales forecasting, marketing research, competitor analysis, R&D and profitability Strategic planning, analytical marketing decisions, product portfolio management English, French, Italian, German, Lithuanian, Mandarin Chinese, Portuguese, Romanian, Russian, Spanish, Turkish
Industry Specific Business Simulations

Banking and Financial Services Management

Banking industry, strategic management Advanced undergraduate, graduate, MBA, corporate training programs for financial institutions The task for participating teams is to manage a bank with several front and back office operations in a single geographical market Retail banking, SME banking, corporate banking, investment services, investment products, personnel, systems, risk management, treasury Total shareholder return p.a. consolidates all key success factors into one measurable criterion that is used for team performance comparison English, Finnish, French, Hungarian, Italian, Mandarin Chinese, Russian, Turkish

Electric Utilities Management

Energy industry, strategic management,
risk management, regulation,
power utilities, commodities
Graduate, executive MBA The task for the teams is to manage the sales, production, risk management, and finance functions of a power utility Electricity sales, procurement, renewable energy investments, sustainable development policies, risk-management, financials, and their relationships with each other The success of the teams is measured by their ability to generate sustainable shareholder returns English, French, Italian, Mandarin Chinese, Portuguese (Brazilian), Spanish

Telecom Operator Management

Telecom industry, strategic management Graduate, executive MBA To manage mobile, broadband and entertainment services for residential customers; communications and IT services for corporate customers Channel management,
human resource management, customer service management, network infrastructure investment decisions
The ability to grow a profitable customer base over time English, Finnish, French, Italian,
Cesim Retail Store Management
Retail Store Management
Retail industry, store management, retail marketing, consumer behavior Undergraduate, graduate, MBA, EMBA, corporate To manage procurement and inventory, pricing, advertising, promotion campaigns across different product categories. How consumer preferences and competitor actions influence pricing and profitability, interlinks between procurement, inventory levels, and cash flow management, utilization of permanent and temporary staff in seasonal variations, store layout and store remodeling impact to sales, and capital appraisal for new store locations. The ability to best identify underlying trends, analyze competition, and successfully formulate a winning strategy English, French, Simplified Chinese, Finnish